The thing about planning a wedding is that most brides have never done it before, and the realities of event planning are unfamiliar. One of the common questions is why do photographers cost as much as they do. Especially these days with digital photography, the perceived expense for each picture is zero. So I asked some of my friends that do professional photography, and here’s what I heard:
As with any competent professional, you are paying for their expertise and training. It’s easy to forget that there is an art to taking pretty pictures since most of us have fairly decent cameras on our cellphones.A good photographer has studied and experimented for years with lighting and picture composition, and they have learned how to catch action shots, and how to stay in the background when necessary. They know that they need to take 1,000 pictures, but also know not to waste your time by showing you the 800 of those that did not come out perfect. They know how to crop the photos and color correct them.
The right equipment is very expensive. Not just the camera, but all the lenses, the lighting, and the computer to photo-edit them. All of this equipment needs to be maintained and repaired when necessary. They may also bring an assistant who needs to be paid.
The professional has back-up equipment, is adept at anticipating when special shots will happen, is planning for the next day or two to spend in front of a computer, editing, correcting imperfect shots, and working toward a standard of images that are far superior to the hobbyist. The time and effort behind the scenes is more consuming than the actual work at the wedding itself. (S)he will also be watching for many of the bills that need to be covered, including liability insurance, filing taxes, marketing, maintaining a website, and in general running a business.